Aberdeen's recent "Worldwide ASP Spending Forecast and Analysis 2001-2005" reports that the ASP market size, which was $3 billion in 2001, will grow to roughly $16.1 billion by 2005.
This includes spending on the gamut of ASP market segments including enterprise resource planning (ERP), human resources, financial and accounting, education and training, customer-relationship management, e-commerce, communications, and collaboration.
Aberdeen's ASP report looked at ASP spending in 157 countries. "Growth in the ASP industry will remain robust through 2005," said David Wright, vice president of Aberdeen's Private Equity Services Division. "Our data clearly shows that, both domestically and internationally, many ASPs are gaining sales traction via strong ROI sales messages."
"Despite the recent hype hangover suffered by the ASP industry, Aberdeen remains confident in the industry's long term value proposition. Indeed, with IT departments experiencing serious capital constraint, the ASP value proposition has never been more alluring," said Lew Hollerbach, managing director of Service Providers Communications Infrastructure & Services at Aberdeen.
Six Steps to Fix a CRM Program
According to a recent Peppers and Rogers Group white paper titled, "How To Turn Around Your Stalled CRM Implementation," billions of dollars are being invested in CRM, yet up to 80 percent of the projects fail to deliver expected returns.
The authors of the report emphasize that successful implementations are a result of the careful alignment of strategy, process design and technology, along with a healthy dose of change management.
The report provides a six step analysis that can help executives identify where their CRM failure resides, and it offers practical advice on how to repair, rebuild and set a course for a successful and sustainable CRM implementation. The six steps include:
Peppers and Rogers Group, a business strategy firm, is based in Norwalk, Conn.
-- from ECRM Guide, an internet.com site.
Don't Oversell When Recruiting
Recruiting is more about marketing than selling according to Lou Adler, founder and CEO of the executive recruiting firm POWER Hiring Inc. in Tustin, Calif.
During the hiring process executives often oversell, over-talk, or under-listen and ultimately either lose the best candidates, or pay too much. The key to improving the interviewing process is to make the candidate earn the job.
Here are Adler's top 10 tips for effective recruiting:
At-Work Web Use Skyrockets
On-the-job Web usage by U.S. workers continues to skyrocket, according to a new report from the Web measurement service Nielsen/NetRatings in New York City.
Between June 2000 and June 2001, the number of workplace Net users grew 23%, from 24.4 million to 42.3 million, according to the report.
Every other metric grew too, including the average number of sessions per month (up 10%, from 39 to 43), the average number of unique sites visited per person (up 25%, from 28 to 35) and the average time spent online per month (up 10%, from 20.5 hours to about 22.6 hours per month).
"Nearly 15% of all Americans access the Internet from their workplace, and that will continue to grow," said Sean Kaldor, vice president of analytical services for NetRatings. Enterprises, after all, depend more and more on the Internet more and more for research, B2B transactions and daily office management.
According to the report, nearly ever Web site category saw an increase in audience traffic, including corporate information sites, whose traffic grew 49% from a year ago. Financial site traffic 42% and online travel sites surged 31%.
The question not answered by the report: How much work time (and money) employees waste surfing the Web on non-work-related pursuits.