Newsletters:
'Crm' Tag Index
Beyond the Buzz: Actual Global IT Spending Trends
Pam Baker | Published Oct 11, 2011

When it comes to IT spending, enterprises are putting more cash on the table but only for safe bets.


Tags:IT spending,CRM,ERP,Computer Economics,PaaS,Business Intelligence Systems,IaaS
Does CRM Stand for 'Customer Rejection Management'?
Ian Gotts | Published Sep 21, 2011

The one time you force your customers to contact you is when they don’t want to and that's when you give them the run around?, asks Ian Gotts of Nimbus.


Tags:CRM,Customer satisfaction,Tibco,CIO Leadership,Nimbus,Customer Experience Management
Finding the Relevance in Relevance Engines
Pam Baker | Published Jul 7, 2010
While the term "relevance engine" is just now emerging the basic idea is not new.
Tags:CRM,Gartner,relevance engine,contextual engine,xMatter
Insourced or Outsourced? - Buying Email Marketing Services
Lauren Goldman | Published Jun 3, 2010
Here's a few pointers to help you find just the right email marketing firm so your fellow c-suiter's don't have a cow.
Tags:email,CRM,marketing,outsourcing,budgets
QoE: The New Next-Gen IT Trend
Pam Baker | Published Dec 16, 2008
With a tight economy, companies are looking to hold on to customers any way they can.
Tags:CRM,convergence,Customer satisfaction,CRM 2.0,QoE
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