So, the notion Id like to put forward to you as CIOs is that just as you need to lead the charge in supporting organizational transformation and its associated technologies within IT (CMS, IT process automation, etc.), you have an opportunity to promote IT services and technologies in a broader business context. And when, you may ask, is it time to start to think more creatively about extending IT resources in support of business needs? While it may seem counter-intuitive, this may just be the perfect moment to get credibility and support for a more innovative use of IT. The fire in the belly exists in many businesses and organizations across many verticals to act now. This time around, vs. 2001, you are squarely part of the cure and not the disease.
Dennis Drogseth is vice president of Boulder, Colo.-based Enterprise Management Associates (www.enterprisemanagement.com), an industry research firm focused on IT management. Dennis can reached at ddrogseth@enterprisemanagement.com